What I do

Responsible for leading Strategic engagements and Designing UX solutions that improve the usability of products that stay in alignment with the business mission and needs.

 

Involved in the entire project lifecycle serving as the interface between the client’s business needs and the development team.

About Me

I hold a BA in Communication with a concentration in Public Relations & Advertising, a Master degree in Instructional Design and Technology both from George Mason University and am HFI Certified in Usability. Additionally, I have extensive design and development experience in creating custom applications, CMS and informational digital products for corporate, non-profit and government sectors.

 

 

 

 

 

 

skills

Digital Product Strategy, Product Management, User Experience Design, Digital Transformation, Omni-Channel Strategy, Customer Experience Strategy, User Research, Business Analysis, Information Architecture, Analytics, SEO, UI Design, UI Development, Usability, Accessibility, User Acceptance Testing, Enterprise Software/Platforms, Waterfall, Agile, Lean UX, Scrum, CMS, Prototyping.

experience

Phase2 Technology, Alexandria, VA - April 2013-present
Strategist
Sr. Consultant responsible for assessing needs and opportunities to advise clients with strategies that help align digital investments with their business goals. Analyzing user oriented goals and challenges, defining solutions, and leading the development of digital experiences from strategy through execution.

  • Work with clients to find the most meaningful opportunities and significant threats to their digital product(s). Focusing on the enablement of new digital capabilities to their business and updates to their existing models.
  • Develop product plans that describe the customer experience, market opportunity, profiles the target audience, identifies goals, indicates the key priorities for development and enhancement, and provides a roadmap for delivery.
  • Facilitate discovery engagements to understand business and user needs; lead stakeholder interviews, user observations, user research, build personas, user journeys and design workflow process.
  • Architect or manage the design of clear and impactful UX by simplifying the experience for clarity, consistency, and control.
  • Establish detailed usability and design guidelines for product development.
  • Define Product Roadmap and MVP; sprint planning, manage/prioritize backlog, lead grooming sessions, assist with QA and conduct UAT.
  • Lead cross-functional team (developers, analysts, designers, QA) responsible for feature development.
  • Define feature specifications and manage requirements through epics, user stories, acceptance criteria, information architecture, prototypes and/or wireframes.
  • Organize and administer product/feature rollout; client buy-in, pilots, demos, QA, UAT and training.

CACI/Office of Diplomatic Security - CTO, Rosslyn, VA - July 2011-present
LEAD UX Designer and UI Developer
Drove the strategic direction of the UX/UI program and supported the development of designing for digital products produced for the Office of Diplomatic Security - Chief Technology Office.

  • Streamlined and standardized digital product design by defining brand guidelines, specifications for the user experience and templates to be used in all digital products.
  • Created style guides, wireframes, and prototypes that defined standards used across the agency.
  • Developed front-end HTML, CSS and jQuery for custom applications.
  • Gathered requirements and created visual design solutions for custom applications.
  • Delivered, reusable and maintainable design solutions that conformed to section 508-compliancy. Used WAZE and accessibility checklists for adhering to 508-compliancy.
  • Performed usability tests, reviews and results analysis. Captured specific target audience feedback and incorporated that feedback into the product design.

Mind & Media, Inc., Alexandria, VA - Dec. 1999-July 2011
Sr. Web Consultant
Responsible for leading the design, development and support of digital products for government, nonprofit and corporate clients.

  • Worked with Strategists to integrate digital solutions into communication plans by building design specs, personas, wireframes, sitemaps, storyboards and prototypes to illustrate recommendations.
  • Webmaster for custom and CMS sites/apps; designed, developed and supported digital products.
  • Implemented front-end development with HTML, CSS and jQuery for custom applications or CMS themes used with Wordpress, Drupal, DNN, MOD-X and Joomla.
  • Conformed to and validated with WC3 standards and 508-compliance for cross-browser platforms.
  • Defined client brand, designed intuitive interfaces (PSD format), and produced style guides.
  • Designed and developed e-learning modules.

 

education

Master of Education, Instructional Design & Technology, George Mason University
May 2006, Concentration in e-Learning Technology

Bachelor of Arts & Science, Communication, George Mason University
May 1999, Concentration in Public Relations & Advertising

CERTIFICATES

  • HFI-Certified Usability Analysts™ (CUA), Human Factors International
    January 2013